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 Welcome
to Marketing Updates! During the 2007 Turner
Padget Retreat, I received feedback from some attorneys that they
would like to know more about what marketing does, projects and
accomplishments. I am happy to share that with anyone
interested in how marketing adds value to the firm. The marketing
update page will be set-up similar to a Blog. What is a
blog, 75 percent of you are asking? A Blog is a
journal that is frequently updated and intended for general public
consumption. Blogs generally represent the personality of the
author or the Web site. An example of a blog that I visit is
the Insurance Defense Blog. Click
here to take a look at it.
This web page will be set up in different sections as my projects
evolve. I will also have my daily list of "to-dos" and "dones"
so that you can see how I spend my day within Turner Padget.
You can access this web page how frequently or infrequently as you
desire, but the information will be there for your use. Of
course, if you require additional information, you may call me at
803-227-4245 or via email at
dstewart@turnerpadget.com.
Let's start with the
role of the marketing director? What is my role?
What have I accomplished?
Turner Padget Sponsorships to
Date Turner
Padget Media Hits to Date Marketing Tips
Put on your hard hat! Current
marketing projects underway! Below
is just a snapshot of some marketing projects.
Myrtle Beach
Marketing.
Meeting with Myrtle Beach Contacts Wayne Byrd & Ed
Lawson Scheduled to Meet with the Following:
- Brad Dean, president & COO of the Greater Myrtle
Beach Chamber of Commerce - April 16, noon at Sea Captain's
House
- Egerton Burroughs, Board of Directors, Burroughs &
Chapin - 8:15 a.m. Prossers Restaurant in Murrells Inlet -
Friday, March 23
- Drs. Ron Lingle (President, Coastal Carolina
University), Dave Decenzo (Incoming President of Coastal
Carolina), Mr. Eddie Dyer, Esq., (Political Science
Professor) - April 20, 8:00 a.m., Sea Captain's House
- Doug Wendel, president and COO of Burroughs & Chapin,
two in-house attorneys, Atty. Franklin Daniels and
Chris Clark - Carolina Roadhouse, Friday March 23, noon
- Billy Alford and Danny Isaac, owners of A&I
Fire & Water Restoration - Cocktails and Tappas, 6:00 p.m.,
Monday, April 16 at City Bar
Completed
- Professional Photos for Web, Press Kit Taken
- Professional Photo of the Building for Web Taken
- Letterhead
- Envelopes
- Business Cards
In Progress
- Horry County Bar Collaboration Honoring Justice Toal
- Signage. Up by April 6, 2007
- Meeting Kit, to be sent on April 1
- Scheduling of Open House event
- Advertising
Please keep in mind that the public relations and
advertising for Myrtle Beach will not start until we are
in our new space.
Greenville
Marketing and Public Relations.
Marketing is interviewing marketing and
public relations firms in Greenville to assist with the
efforts to grow the firm's name recognition and
experience in the Greenville market. Two firms
have been interviewed thus far. You may view their
credentials by clicking on their website.
Lockedesign
Radii
LLC After the initial
interview, marketing with work with Greenville
management to determine the next steps.
e-Recruiting Brochure.
The recruiting
committee and marketing met to discuss recruiting's needs from a
marketing perspective. Recruiting and marketing will be
designing an e-brochure to send out via email to prospective
recruits to the firm. In an effort to maintain contact with
individuals the firm is interested in bringing aboard, after the
initial interview has taken place at a school site, the recruiting
committee will respond to the recruits within a couple of days with
a "Thank-you" email and the e-Recruiting brochure. The
recruiting committee will also begin sending emails regarding our
events for our recruits, testimonials and other items of interest.
Marketing and recruiting will meet again next week to define the
content for the brochure. Atlanta
Seminar – Workers Compensation
Tuesday, March 27, 2007 8:30 a.m. – noon Workers’
Comp. clients in the Atlanta/Tennessee Area Ravinia Club |
